#quickie: Why Being Weird is Good for Your Personal Brand

In this podcast episode, Kimberly Spencer, a former screenwriter turned master communications coach, discusses the importance of embracing one's unique qualities to establish a personal brand. She encourages listeners to express their individuality, even if it's considered 'weird', as it can help differentiate them from others and attract the right audience. She provides examples of successful leaders who have incorporated their unique traits into their branding. The episode concludes with a call to action for listeners to share their unique stories and voices, emphasizing that they have the power to make a difference.

What You'll Learn on this Episode:

• Embracing and showcasing one's unique weirdness
• Establishing a personal brand that stands out
• Importance of expressing oneself in podcast interviews
• Balancing goofiness and professionalism
• Creating a strong brand identity
• Attracting the right audience through mutual weirdness
• Examples of incorporating weirdness into branding
• Embracing weirdness as a secret sauce for success
• Celebrating and appreciating others' quirks
• Using our voices to make an impact and be visible

Links + Mentions:

• The Dames - A group for six, seven, and eight-figure business women entrepreneurs and CEOs. 00:05:45

• Website: communicationqueens.com 00:11:32

• Communication Queen's Agency Instagram 00:11:32

Moments of Note:

Embracing Your Weirdness (00:00:32)
Kimberly encourages leaders to showcase their unique and sometimes quirky qualities to establish a personal brand.

Being Goofy and Professional (00:02:20)
Kimberly encourages podcast guests to have fun, be goofy, and express themselves while maintaining professionalism.

Highlighting Your Authentic Self (00:09:55)
Kimberly encourages podcast guests to fully embrace and showcase their weirdness, attracting the right audience while repelling those who are not aligned.

Embracing and Celebrating Weirdness (00:11:02)
Kimberly encourages listeners to embrace and celebrate their unique weirdness, and to appreciate the weirdness in others.

Expressing Yourself in Podcast Interviews (00:11:32)
Kimberly encourages listeners to fully express themselves in podcast interviews and highlights the importance of storytelling and communication strategies.

The Power of Your Story (00:11:32)
Kimberly reminds listeners that their stories have the power to make a difference and encourages them to let their voices be heard.