Unleashing the Magic of Sustainable Design with Tania Vazquez
Jun 11, 2024Enjoy this episode & transcript below where Kimberly Spencer, Master NLP Mindset & Communications Coach and CEO of Communication Queens, interviews CEO, Head Chief Designer of Stuhle Home, Tania Vazquez.
In this episode of the Communication Queens podcast, host Kimberly Spencer coaches Tania Vazquez, a passionate sustainable design entrepreneur who has recently relocated to Texas to expand her business. Tania shares her inspiring journey, from starting her company in Mexico to embracing the challenges of a new country and language. They delve into the importance of sustainable living, Tania's vision for a tiny home community, and the universal language of design. Kimberly's enthusiastic support highlights Tania's bilingual advantage and potential to inspire through podcasts on sustainability and design, encouraging her to share her expertise and love for nature with a broader audience.
What You’ll Learn in this Episode:
- Tania's journey of moving to the United States and starting a design company in New Braunfels, Texas
- Tania's passion for sustainable design and creating functional and mindful spaces
- Challenges of moving to a new country and the impact of work on people's lives
- Kimberly's coaching and encouragement to Tania
- Tania's gratitude for the opportunity to be part of the podcast
- Impact of the COVID-19 pandemic on people's perception of living spaces
- Tania's vision for the future, including plans for a tiny home community
- Tania's bilingualism and the potential to reach a wider audience
- Kimberly's gratitude for Tania's insights and encouragement to continue sharing her knowledge
- The power of storytelling and the impact it can have on others' lives
FYI Transcripts may contain a few typos. With many episodes lasting 30-minutes, it can be difficult to catch minor errors. Enjoy!
Listen to the episode on Apple Podcasts, Spotify, Podcast Addict, Castbox, Amazon Music, iHeart Radio, Pandora, Youtube, or on your favorite podcast platform.
Tania Vazquez (00:00:00) - And I don't know. For all my life I've been always talk about taking care of the planet, taking care of the Earth, even when the climate change wasn't a thing, like a big thing. But I didn't imagine it will happen that fast. Like in my 30s. I always thought that we need to change the way we build so we can take care of the nature, and you can have a luxury high end home, but take care of the materials that what you're building with the way you're designing it. So we can be effective with the air and the sun and all the aspects so you can have like a sustainable place.
Kimberly Spencer (00:00:48) - Welcome to the Communication Queens podcast for the visionary leaders, speakers, service providers and podcasters who are looking to stand out sharing their story. I'm your host, Kimberly Spencer, former screenwriter turned master communications coach. On this podcast, I'll be coaching you on how to share your own transformation story. To that, you increase your visibility, influence, and income on podcast interviews.
Kimberly Spencer (00:01:11) - Let's get your voice heard. Tania. Welcome to the communication Queen podcast. I am so excited to be here to coach you through your story. And you, yours is so interesting. So why don't you kick it off with where you come from and how you got here?
Tania Vazquez (00:01:29) - Thank you so much for us, first of all, for having me here. It's an honor to be part of this amazing project that you have. I'm really blessed because, as you know, I'm new here in the United States. I just moved in April and, well, we have a design company in Mexico and we bring it here to New Braunfels, Texas.
Kimberly Spencer (00:01:57) - Amazing. And your designs are gorgeous, by the way. So what what inspired this move and what was your success that you had back in Mexico?
Tania Vazquez (00:02:09) - Well, we started what my husband is architect and interior designer and we started this company 14 years ago. Like right away we get out of college and we did a little bit of everything at the start, like, commercial design office and different things.
Tania Vazquez (00:02:33) - And I don't know, at some point I felt like I wanted to have a little bit more meaningful job because I thought at that time that design was. kind of shallow. At that time I don't think that anymore. So I did a few more things in between, like a Congress, a mindful Congress. And we ended up. In the beginning, like we moved to Puebla and another state in Mexico. And when we decided to come back to our city, everything brought me again to the design. And that's when I started more like home, like interior homes and in gardens. And Covid happened and everyone was locked in their homes and they realize how important. What was that in your life? Because maybe before Covid, everyone was like investing on their business and traveling that. That's exciting. I love it, but I think after this huge thing that happened, people realize that they need a safe place. They need to focus more on their space, how it affects your health, your mental health.
Tania Vazquez (00:04:06) - And that's when I realized the importance of my job and I started doing it. we put a furniture, store in Mexico showroom. And after that, we moved here and do it again.
Kimberly Spencer (00:04:24) - I think. Tania, what I love about you so much is you're such a badass. Like, you have an international business in two countries and are successfully running it.
Tania Vazquez (00:04:37) - And yes. Thank you. Thank you.
Kimberly Spencer (00:04:40) - And I think that there is a level of, of confidence in that that could be owned a bit more.
Tania Vazquez (00:04:46) - Yes. I think many times we are harder with ourselves that we should be and we are like, maybe it's not big enough, it's not huge enough. And then you look back and and see what everything that you have done in the last 5 or 6 years and how much is been growing since then, that I'm really grateful. I'm really grateful. And to do it with your partner, with your spouse, with your loved one, it's a blessing.
Kimberly Spencer (00:05:24) - And as a as a parent too, like, I know you have kids as well.
Tania Vazquez (00:05:29) - Yes, that's one of the challenging, more, more challenging part. I love my kids. They are all in my life and I have a daughter. She's six and my son is four. But if it is challenging to move abroad and have a new company and run your business and do it with your family and your little kids, it's a whole new level of challenges. But everything is working great and we couldn't don any better decision for a family.
Kimberly Spencer (00:06:09) - I love the fact that you just painted that whole picture for us of what it looks like holistically for you, because you have such a beautiful vision for the aesthetics of the home and for how the home is, is to look and how the feel of it and and the values that I know that you have for what you put into the work that you do, and also the human aspect of. Being a mother and the challenges of moving countries. And I mean, we recently moved countries, but it wasn't just moving countries. You moved countries to a country where you're still learning English, like you're still you're excellent at speaking English, but there's still some translation gaps, and that's okay.
Kimberly Spencer (00:06:53) - And like that challenge in and of itself of bridging that language gap and moving and and doing it with kids. That is a powerful story, Tania.
Tania Vazquez (00:07:06) - Thank you so much. I think you need to be like, really open to learn because there's going to be lots of, bumps on the road. But when you realize that most of the bombs are on your head and inside of you and with your beliefs, like in your belief system, and that you have to clean everything up and just learn how to progress with with that. And it's it's been a whole challenge. I cannot deny that it's it's been a challenge. But I think that's the things that make us grow as parents, as a wife, as a person, as a woman, that gives you a whole new perspective of how you can do things, how you can do business. Because, for example, I can I can explain a project like Perfect in Spanish. It's like I can tell you why it needs to be done this way, this colors, that this distribution.
Tania Vazquez (00:08:19) - But in English, it's been a whole new challenge to express yourself as a woman in Spanish. But I think one of my best teachers are my kids because they change school. They don't know anything at all of English. I can like have a conversation, but but they don't and they don't complain. They just are having fun and meeting new people, new friends. And they my daughter actually got friends and they move school here in the United States again. And she never complained. So that's a big lesson when you are trying to find your path. It's like your kids is, I don't know, there's such small.
Kimberly Spencer (00:09:13) - Yeah, there's such a guiding light. And I think the beautiful thing is with, with podcasting and sharing your voice and your story is bilingual. Podcasts are huge and they're blowing up and especially podcasts in the Latin market. So being able to be bilingual is a huge asset that you actually have for your visibility for your business.
Tania Vazquez (00:09:36) - Thank you very much. And, and it's good to to hear somebody, somebody else saying you that, you know, because sometimes you just feel like you just have obstacles.
Tania Vazquez (00:09:49) - And no, you really have so much to to give and to share. And that's our mission here. We love it. We love our our work and what we're doing.
Kimberly Spencer (00:10:02) - So I would love for you to do me a favor because with the with the joys of AI, we can translate. and I would love to hear how you would share about your vision for what your beliefs are about design in Spanish, and don't worry, because I probably won't understand it. I will ask you to translate right after. I would love to hear how you share it in Spanish, because you have a level of confidence with your native tongue, and I want to hear that.
Tania Vazquez (00:10:31) - Okay, perfect. Para diseno exclave nuestra nuestra vida diarrea a croquet in algun punto de vamos a un lado el ano pensando. Qué es algo Bernal Como yo anteriormente no pensar importancia. Pero realmente todo es parte de este proceso. Cuando un empresa, un negocio de el proceso. Los pasos vas a tomar a Los puestos Q vas a tener todo todo empieza aqui en la cabeza en la visualization Como lo Samar, a cual es el proceso vas a seguir es un proceso de diseno.
Tania Vazquez (00:11:16) - This is a me definitivamente me encanta me trabajo porque es mas alla del este tipo, sino realmente entrar a lo funcional de kimba. Vivir espacio Como lo VA vivir actividades VA a ser en ese espacio y adelante. Algo q ellos imagina bank necesitan. Y cuando este viviendo este espacio. Esto esto esta perfecto porque yo tengo esta rutina. Yo llego me Tomomi café aqui tengo me visita. Tengo me contacto tengo la luz Q necesito para la is es imaginate todo el proceso de actividades Q se VA a ser un espacio para ser completamente funcional y el mismo tiempo. Cuando es aesthetic, pues nosotros lemos todo somos eres visuals, somos visuals. Cuando vas por primera vez de Nomura's con la vista, the de una persona de un espacio de un lugar de la naturaleza. Realmente la mayoria de lo vimos visual. Entonces no podemos Nigar esta parte de nosotros y cuando lograr este equilibrio ese balances. ASI es confort visual en esa espacio is magico.
Kimberly Spencer (00:12:39) - Amazing. So I just wanted you to notice that in your body language, your breath when you speak in Spanish is lower.
Kimberly Spencer (00:12:48) - It's actually you're breathing because you're more relaxed, so you're breathing more from your diaphragm then from up here as you're trying to process the language into into English. So. If you could just take a deep breath and say just a little bit, because I got a little bit because my Spanish. Is iffy at best, but I felt it from you about the comfort and being able to get your coffee and the tactile fabrics and everything that you use to really create a mindset inside of the home. So I still understood it in pieces, and that's because of your body language and your your emphasis and how you breathe. And were so relaxed with it. So you could take a deep breath and feel into your body where you feel Spanish. Where and just feel that space. That you speak from. And just translate a little bit of what you speak in Spanish into English about what you just said.
Tania Vazquez (00:13:52) - I really love the sign because it's a whole experience. It goes farther than than just what you see. It's, a little bit of.
Tania Vazquez (00:14:07) - And I think that we left the sign behind. And it's the sign is in everything. It's the process in your mind when you create something. It doesn't matter what it is. Even when you are creating a new company, a new business, new whatever it is is there's a design process in your mind that leads you to the final result that you're looking for. So, everything starts here in your mind and your imagination. And that's what I try to do when I work with a client that I wanted to feel and imagine what activities are going to be done in that specific space. And. Pull everything they need in that specific area. So they they just say like, oh my God, they just read my mind and have something that they don't even realize they need. Like when you sit down and you have your coffee and, and you have the, the side table and the plug in for your phone or the like for when you're reading. So all those things, change your experience in, in a place and, and after that it comes the visual part.
Tania Vazquez (00:15:34) - We are, visual human beings that you fall in love at first sight and you fall in love of nature when you look at it. So that's something that we cannot deny. It has to be beautiful. It needs to be something that when you when you have the balance, when you have the ability to balance, space with materials and colors and symmetry in other aspects, I think that's when, when, a space just is perfect. We have clients that have cried when they see their homes, and then we have texts that when they are using their space, they are like, oh my God, you cannot even imagine how you have held my day, my life, or how our family gathers right now in the backyard that you design us and they just don't want to leave our house. They want to have friends come over. And those are the memories that you're going to take with you once you move out. Once you just. Gone of this earth, you know.
Kimberly Spencer (00:16:54) - What do you notice about how you said that now versus how when we started?
Tania Vazquez (00:16:59) - A lot difference.
Tania Vazquez (00:17:01) - I think I was I was nervous about talking in English, but I think it's really different. The example that just I just feel it go with that place where you feel it in Spanish and then express yourself. I think a really good tool. Thank you very much.
Kimberly Spencer (00:17:20) - You're very welcome because I certainly felt the difference. It was more grounded. It there was. And if you watch the video there, there was a deeper presence and there also was a bit more trust in the language that you already know it, because you're listening to the space in which you feel Spanish.
Tania Vazquez (00:17:41) - Of course. Yes, it's it's a process. I hope one day I can have it like just immediately, but we're learning a little bit more every day.
Kimberly Spencer (00:17:53) - Yeah, yeah. It's that process of learning and also trusting. That you got this like you're you're design of what you explained, of how to feel the home and the mindset of translating from the imagination into this space and being able to feel give your clients the experience of feeling like they didn't even know how much they needed this until they walked in the door, and suddenly they're like, this is exactly what I needed.
Kimberly Spencer (00:18:20) - That experience of being able to have to curate that for them. It it translated as much in English as it did in Spanish. The feeling did.
Tania Vazquez (00:18:33) - Thank you ma'am. Thank you so much.
Kimberly Spencer (00:18:36) - I appreciate so as as you were making all these giant transitions in your life, what were some belief systems that you had to recalibrate or rethink or shift in order to feel confident in going forth and starting a new business in a new country?
Tania Vazquez (00:18:55) - Well before we decided to move. I never thought the language will be a barrier, but we're barrier. Barrier? And for me. because I was like, I can communicate. That's not a problem. But I think it's, as a Latin culture, I guess we do have that, insecurity. We try to pronounce it, like, more correctly and to not sound that we have an accent. And I realized, I don't know if it happens in the whole country, but here in Texas, people have been so welcoming and they understand that English is not my first language.
Tania Vazquez (00:19:51) - And you just don't worry, you got it. And they're being so they understand and they don't feel that's, a problem for for us to succeed. So it took a while for me to just really realize it. And I love it because even though I cannot communicate as I wanted to at this point, people, you see the reaction on the on the people, like like you said, it doesn't matter if it is in English, if you have a good work or you do a good work and you know what you're doing regarding to your business, you're going to show it, you're going to demonstrate that. And and I think that's something that we have as a culture. Like we can demonstrate things. We. It won't stop us, you know? Yeah.
Kimberly Spencer (00:20:46) - And also what you do is very visual and it's experiential. So being able to. Visual art. Art doesn't have a language barrier.
Tania Vazquez (00:21:01) - Of course.
Kimberly Spencer (00:21:02) - And so being able to trust that what you're creating is a working living space of art for someone that functions as an artistic, creative being, as we all humans are, to be in that space.
Kimberly Spencer (00:21:17) - Art doesn't need a translator. It's felt. And so that's why when that felt sense of like where you go when you feel Spanish, that same essence came through when you felt English in the same space because it's felt.
Tania Vazquez (00:21:35) - Yes, I know people when they see your work or social media with, some of their projects. as I said, that was on me. That was a belief that I had. And then you see people's reactions and you see how all, or most of the people that we share or company with and we talk about what we do and we show them, they just are so happy and they're like, you're gonna be very successful here. The Hill Country is growing so fast. And there's a lot of, new developments where we are going to be part of. And we're very excited, very, very excited.
Kimberly Spencer (00:22:30) - So what does the future look like for us? And please forgive me. Stool. It's stool.
Tania Vazquez (00:22:37) - Stool. Yes.
Kimberly Spencer (00:22:40) - Oh, I love, I love the name.
Kimberly Spencer (00:22:42) - I love how you say the name. You say far better than me.
Tania Vazquez (00:22:46) - Well, it is a chair in German. German. So. Because it's, The chair is one of the first furniture in history, and the modern design of furniture is born in Germany with the Bauhaus. That's why we chose that name. And. And you had that.
Kimberly Spencer (00:23:07) - Before you moved to New Braunfels?
Tania Vazquez (00:23:09) - Yes, yes. And we didn't know it was going to be so many Germans here that understands our company's name. Yeah, that's. That's interesting, but. Well, we are developing, a new project that, it's going to be a tiny home development, for, like, hotels, short term rentals or and and stops because we love to design houses like that, that sort of thing. People, believe that an interior designer just put decorations, choose, furniture or colors and and decor. And although we do, that is not all that we do. I really love to participate from scratch in a project and configure the spaces regard, like depending on the activities that you're doing in that specific area.
Tania Vazquez (00:24:20) - And as my husband and I love to travel, we really want to bring that interior design experience to people who loves to travel and wants to meet the Hill Country. And because we really believe this is like a little Paradise with the rivers and all the nature and all the amazing places so close, like San Antonio, Austin and all the little towns like Fredericksburg or Wimberley. So we decided that we're going to develop, tiny home. A place and so you can rent it out and have an amazing vacation with your family. Like if you are just to, they're perfect for you. Or if you have your whole family and you need ten of them, you can rent the whole place.
Kimberly Spencer (00:25:19) - I love that a great tiny home community. That's amazing. And is it going to be in New Braunfels or where in Wimberley or.
Tania Vazquez (00:25:31) - Where we're looking at different properties right now, and we're in that stage of the process. We saw some land in Canyon Lake yesterday, actually, we found some with view, and we are going to compare different options so we can choose the best for this experience that we've been talking about.
Tania Vazquez (00:25:56) - And we it's going to be here in the Hill Country. We're not sure where yet. Maybe when the Prescott podcast is released we're already developing. So.
Kimberly Spencer (00:26:11) - Yeah, that's so exciting. And I love the vision of what you're bringing to the Hill Country, because it is just this beautiful space of Paradise with so much nature and beauty, and there's some really beautiful old architecture and what you bring to the space. And it's so I find that the divine connection between you had the German name for your company, and now you're in a very heavily German space. It was founded by Germans.
Tania Vazquez (00:26:42) - I know, that's crazy, but yes, we are going to do like all of it until the latest detail. Like all the furniture, all the interiors, we're going to build it while my husband is going to do it. And I don't know. We have a dream. I have a dream of. It's where we're going to start as small ten, 20 tiny houses. It depends on the land, but our big dream is to have this space where you can perceive the environment, like the nature, environment and the things that we design and we create, like in a vacation or a well, the big dream is to have like a whole complex with, areas to have events like weddings or networking or a healthy space, I don't know.
Tania Vazquez (00:27:44) - For me, everything is connected. Everything is connected. Like the way you live, the way you eat, the way you think. So you can have there a little bit of everything. And at some point we wanted to do it like with sustainability, with sustainable design, like, walls of compact earth, so you can have a more sustainable development and solar panels, I don't know, that sounds that's a big dream.
Kimberly Spencer (00:28:19) - And I thank you so much for sharing that here because that is that is so cool. And I know you're going to get a whole bunch of people rallying around you for support for that dream because there's there's something magical that happens when you dare to share a dream publicly and it comes out and you just you're doing the work in private and you're doing the work in silence. But like when you share it publicly, you get buy in in that way. And like I already am thinking of a few people that I'm like, oh, I know that this person has a tiny home community and I know this.
Kimberly Spencer (00:28:50) - One of my clients has a a dream of having a fully functioning, environmentally sustainable, tiny home community. So this, this, this ability of when you share those dreams publicly, it just creates magic and no one will know it unless you share it. So I'm so grateful that you did on this podcast.
Tania Vazquez (00:29:09) - I think that once you share it, you have to commit it to it. Like it? It's not in your head just anymore. Like we've been talking about this project my husband and I like six years. It all started when we lived in Puebla in Mexico. But, we just talk about it and talk about it, and. And then here it happens that everything started to just make sense in a lot of ways. And we love it here. We love New Braunfels, we love the hill country. And they have such an amazing views. The connection with the nature, it's incredible. And the people that's moving here and sees that, it's like they just fell in love. And I don't know.
Tania Vazquez (00:30:03) - For all my life I've been always talk about taking care of the planet, taking care of the Earth, even when the climate change was nothing like a big thing. Well, it was a thing like in the 70s, of course, but not not like us, global as it is right now. You you. I didn't imagine it will happen that fast, like in my 30s. I always thought that we need to change the way we build so we can take care of the nature. And you can have a luxury high end home, but take care of the materials that what you're building with the way you're designing it. So we can be effective with a with the air and the sun and all the aspects so you can have like a sustainable place.
Kimberly Spencer (00:31:04) - Yeah. And I love that, that goal. Because then that opens up a whole other realm of podcasts for you, because you have the vision and you're building the community that opens up that not only the Tiny Home Community podcast, which there are heaps and heaps of podcasts for that.
Kimberly Spencer (00:31:21) - But sustainability podcasts, both in the Latin market and in in English speaking podcasts, both of those are huge. And how you design and how you communicate about the design and the materials that you use. I mean, I didn't know you could use compact Earth to build a home, so I think that that's magical.
Tania Vazquez (00:31:41) - And that's one of the most effective, obviously, depends on the climate and the kind of earth, because you're not bringing Earth from a far away place, right? You're using the one that you have in your land. And but that's one of the most effective ways to keep the warm of the cold. Like when it's cold outside, it stays warm on the inside without the air conditioning or a heater. And when it's, hot outside, it's it keeps, cold inside. So it's. And it looks amazing. I'm gonna send you some pictures. Yes, I would love to.
Kimberly Spencer (00:32:23) - See it.
Tania Vazquez (00:32:25) - In Arizona. It's very common to build that way.
Kimberly Spencer (00:32:29) - Yeah, yeah. And I think that that being able to educate and inspire in that way, not only with the vision of how you translate from the mental into the through the imagination, into a space that is functional and that fits the art of someone's life and the art of living, but that you're leveraging the power of bringing in the natural elements into the design of that space.
Kimberly Spencer (00:32:56) - And so environmentally conscious podcast. Sustainability podcast. The The entire Latin Market podcast because of not only your success as a business owner, but also the fact that you're bilingual and that is such an asset. And sometimes I know it seems like that that is that hard to see it as an asset.
Tania Vazquez (00:33:19) - It, it was, a little bit hard when you're trying here like, and switched the button to English and then Spanish and then, but no, I think right now, as you said, you you actually make me realize like the times that we have talked that that's an asset and, and and it is it is because, I know so many people with so good information, like they are like experts in their area about nature, about sustainability, about the way you eat, the way you think, the way. But it's in Spanish, you know, all this information and and it's. I love it that if we can share that a little bit more. As I told you, I made an abandoned Mexico.
Tania Vazquez (00:34:12) - about all this topics. And five years ago, 2018, I guess. But it's so important, like with you in the podcast, to spread the word and be the person who connects, the person who knows the information with everyone else out there. It's really uploading.
Kimberly Spencer (00:34:45) - Really like affordable like yeah.
Tania Vazquez (00:34:49) - Yeah. Yes. And I appreciate that you invited me because, I am really thankful.
Kimberly Spencer (00:34:58) - Awesome. Well, I'm really grateful that you're here and that you had so much to share with our audience today. And I always love to ask, what did you love about this conversation?
Tania Vazquez (00:35:08) - I think. I love how you you are amazing at, letting people like, notice their tools and their good things. And maybe we're thinking that's. That's not that amazing, but you're really good at showing it. And I think that that's why you're so amazing about doing this. Because open me the doors to to talk to your audience and express myself in English. It's a challenge, but I love it.
Kimberly Spencer (00:35:51) - And in Spanish too.
Kimberly Spencer (00:35:52) - I mean, you got and I'm so excited because I know some of my audience speak Spanish, so they will be happy to hear both.
Tania Vazquez (00:35:59) - Hi. Yes. And easy, easy. Luego hacemos un en espanol. UN poquito mas de yo me puede expanded en in diferentes temas. Hablar sobre arboles nativos. Hablar sobre construction sustainable diseno interior mismo. I'm just temas. Give me an.
Kimberly Spencer (00:36:18) - Amazing. Tania, thank you so much for coming on. The communication Queen podcast has been a pleasure. And if you want to know more about Tania and all her beautiful designs with a tool, then definitely go check out the her link in the description and and find a way to work with her because her designs and her furniture. As soon as my kids stopped spilling blueberries on my couch, I know what couch couch I want. So go click the link in the description. And until next time, let your voice be heard. Thank you so much for listening. If you love this episode, subscribe! Leave us a review and share it with your friends.
Kimberly Spencer (00:36:57) - For more tips on guest podcasting, storytelling and communication strategies, follow us on social media at Communication Queens Agency and visit us at Communication queens.com. I look forward to seeing you in the next episode. And in the meantime.
Kimberly Spencer (00:37:10) - Remember your story has the power to save one life. Let your story and your voice be heard.
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